What’s happening?
Townsville is at the centre of Lifeblood’s latest appeal, with plasma donors urgently needed to meet record winter demand and replace stock lost to high cancellations.
Why it matters
Plasma is vital in treating burns, immune deficiencies, and many medical emergencies. Like blood, a single donation has the power to save multiple lives and is essential to maintaining hospital supplies.
Local impact
Townsville has been asked to provide 150 plasma donors this week to help ease shortages and strengthen local reserves.
By the numbers
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12,500 donors are needed nationally this week.
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Demand in June to August was the highest ever recorded.
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Appointment cancellations reached their worst level since the COVID-19 pandemic.
Zoom In
Lifeblood Chief Executive Officer Stephen Cornelissen AM said: “We experienced our highest ever winter demand for blood, which has significantly impacted supplies.” His comments reflect the pressure felt across donation centres in Queensland.
Zoom Out
The appeal extends across Queensland, with every region asked to play a part in stabilising national blood and plasma supplies. Townsville is one of several centres with specific targets to meet.
What to look for next?
Townsville’s donor numbers this week will determine how quickly Lifeblood can recover its plasma reserves and support patients relying on these treatments. Book an appointment HERE.
